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An Indispensable Role Garment Accessory Play in the Market |
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Release time:2013-02-28 Source:admin Reads: | |
China’s garment accessory industry is quite prosperous after 20 years’ development. With various products, it can basically meet both domestic and foreign demands. Meanwhile, with stricter requirements put forward by China’s garment industry, an increasing number of professional domestic garment accessory markets spring up gradually. The phenomenon shows that on one hand, China’s garment accessory industry is continuously stronger with opportunity and potential. On the other hand, it is urgently required and needed by the rapid development of garment industry. Nowadays, there exist a complete range of garment accessories, such as hangtags, fabric labels, sticker labels, belt hangers, etc. The relationship between accessory industry and fashion industry is interdependent and mutual beneficial. As the leading role in fashion industry, if the garment lack accessory, an effective combination cannot be achieved. Therefore, accessories are highly required by rapid development of garment industry. Only by mutual cooperation and coordinated development, can both China’s garment and accessory industries be matured. Thus, to keep pace with fashionable and outstanding garments, a great many garment accessory manufacturers and suppliers spend no effort to improve the degree of their products catering to apparels’ demands, such as fabric labels. Fabric labels are a kind of labels sewed on the bottom of clothes showing relevant information like logo, brand’s name, material and size. In the past, fabric labels are regarded as a tiny label for use, but nowadays, driven by market demand, more quality guaranteed and delicate labels are in great demand to match the clothes and make them stand out from the rest. Fabric labels are not for real use any more, instead they play a role as reinforcing the brand identity and promoting the marketing program. As the market for fabric labels becomes more and more competitive, manufacturers believe and have kept themselves consistently updated technically and aesthetically to further the reputation of clients through merchandise. The outlook for labels is promising and will be brighter than ever. |