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The Main Three Value of Brand Logo |
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| Release time:2013-05-14 Source:pengdan Reads: | |
| The Main Three Value of Brand Logo Clothing brand’s printed labels’ value is reflected in the following aspects: economic value, artistic value, reputation value. Clothing trademark logo’s design is every crucial to a clothing brand, every minute embodies a variety of information. Branding effect attract widespread attention today, the famous mark has become a symbol of the spirit, a status of show off, the manifestation of the value of an enterprise. Specifically, the value of the clothing brand logo is reflected in the following aspects: 1. The economic value: it is the material basis of a flag value, mainly refers to the trademark in the transfer process has the value of the market economy, marking one relying on their own development and to ensure a huge intangible assets of enterprises. Such as: Channel, LV, Hermes global first-line brand. Trademark in the use and attribution has a certain rights, protected by law, is inviolable. 2. The artistic value: the brand Logo design are affected and disseminated by era aesthetic , can clearly see the course of the evolution of human material and spiritual life. The role it plays for a social and cultural and aesthetic taste elements in today's society far more than a symbolic role, through a special symbolic language to convey the aesthetic and cultural values. 3. The prestige value: to establish the credibility of the brand logo in the market, becoming a symbol of clothing quality, style and quality. It is an important foundation for trademark value. Brand logo bring consumers with a sense of satisfaction, a sense of trust and the success of the value of identity, marks the formation of good visibility and reputation in the circulation process. |
