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One famous fashion magazine in the States |
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| Release time:2013-07-09 Source:admin Reads: | |
| The name a fashion magazine Bazaar rings a bell nearly with every fashionable woman. Harper’s Bazaar is an American women's fashion magazine, first published in 1867. Harper’s Bazaar is published by Hearst and, as a magazine, considers itself to be the style resource for "women who are the first to buy the best, from casual to couture." Aimed at members of the upper-middle and upper classes, Bazaar assembles photographers, display hang cards, designers and writers to deliver a "sophisticated" perspective into the world of fashion, beauty and popular culture on a monthly basis. When Harper’s Bazaar began publication, it was a weekly magazine catering to women in the middle and upper classes. They showcased fashion from Germany and Paris in a newspaper-design format. It was not until 1901 that Harper’s moved to a monthly issued magazine which it maintains today. Now Harper’s Bazaar is owned and operated by the Hearst Corporation in the U.S. and The National Magazine Company in the U.K. Hearst purchased the magazine in 1913. Newly installed Bazaar editor Carmel Snow attended an Art Directors Club of New York exhibition crated by 36-year-old graphic designer Aleksey and immediately offered him display hang cards as Bazaar’s art director. Throughout his career at the magazine, a Russian émigré revolutionized magazine design. With his directive "Astonish me", he inspired some of the greatest visual artists of the 20th century. Brodovitch’s signature use of white space, his innovation of Bazaar’s iconic Dido logo, and the cinematic quality that his obsessive cropping brought to layouts compelled Truman Capote to write, "What Dom was to champagne ... so he has been to ... photographic design and editorial layout of display hang cards." Sadly, Brodovitch's personal life was less triumphant. Plagued by alcoholism, he left Bazaar in 1958 and eventually moved to the south of France. |
